CORPORATE BRANDING
A New Look for HL Group Luxury Agency
As the creative director, I had the privilege of rebranding and redesigning HL Group's corporate website, social media channels, and new business materials. By leveraging their dark branding and utilizing their client's amazing footage, I aimed to create a captivating online presence that would amplify HL Group's ability to forge connections and deliver results.
Working closely with the HL Group team, I harnessed the power of their existing dark branding to maintain a strong visual identity throughout the redesign. By strategically incorporating their client's amazing footage, we created a visually compelling experience that showcased HL Group's expertise and left a lasting impression on visitors.
The rebranding and redesign efforts successfully captured HL Group's essence while utilizing their dark branding and client footage. The revamped corporate website, social media channels, and new business materials showcased the company's ability to connect with media, consumers, and partners. The result was an immersive online presence that delivered tangible results and reinforced HL Group's position as an industry leader.
Conclusion: As the creative director, I successfully reimagined HL Group's online presence by strategically utilizing their dark branding and client footage. The redesigned assets allowed HL Group to build relationships, foster partnerships, and start conversations more effectively. The project not only delivered remarkable results but also demonstrated HL Group's commitment to stretching the boundaries of what is possible in the industry.
